Hiring is one of the costliest things you do as a business as it can leave you exposed and vulnerable. While a good hire can be a turning point in your business, a bad hire can leave you (and your employees) reeling. That’s why the interview and selection process are important. However, it’s what you do after that that will …
It’s Time for a Content Audit. No, Seriously.
I can already hear the groaning—nobody reads, nobody likes to write. While we can argue these points forever and ever, it’s probably been a while since you looked at your business’ website content. If your content is stale and doesn’t resonate with your target audience, you need to fix that stuff now—even if you think no one reads anymore. Why …
Become an Addictive Brand
Does your morning begin post coffee? If so, then you know the importance of that routine (and caffeine addiction). Your morning just isn’t the same without it. You can create the same addiction to your business. It just requires a more carefully created artifice or brand. Without the help of caffeine or other addictive substance, you’ll need to use marketing …
How to stay motivated at work & in Life
Have you met a super motivated person? Motivated individuals are always on the go, and they never lose sight of the goal. I can’t tell you how many times in the various communities I have lived where others have asked where I get my energy from. I never know how to answer them. Being busy and active is just how …
Jobs Jobs Jobs
A well-crafted help wanted ad could be the difference between attracting the top talent. Employers continue to struggle to get employees. Conversations have been had with job seekers and employers. Here are a few of the reoccurring issues: Job Seekers: Customize your resume and cover letter. Apply for many jobs. Forbes.com says that most people end up loving their work …
Service-based Leadership
Many of the leadership books I have read are written by former military and CIA people. The one thing they all say that corporate America leaders are not taught is service-based leadership. In the military the main theme taught in boot camp, is not the hard-physical work, yes that is component but each person learns to rely on their …
Accountability in the Workplace
Accountability in the workplace means that all employees are responsible for their actions, behaviors, performance, and decisions. It increases commitment to work and employee morale which leads to higher performance. The challenge is that in today’s culture it the norm to pass the buck. Blaming someone else when things go wrong in the workplace or our lives has become culturally …
Trust in the Workplace
The need for trust in the workplace is a fundamental building block of any organization and can be regarded as so important that trust in the workplace either makes or breaks an organization’s culture. Trust increases loyalty and the willingness to stay with a company. Trust decreases stress levels and hostility in the work environment. Trust overcomes resistance to change. Trust breaks down corporate silos and isolating …
Stay Connected
Human connection is important and it is a huge aspect of building relationships. During these times of COVID-19, optimism, hope, and kindness are strong. Communities are banding together to support each other. It is wonderful to see individuals, families, organizations, and businesses unite together to support each other while following social distancing rules. It is a pleasure to talk with …